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How to Structure a Spreadsheet Dataset

You're on the right track with "one row = one moment / fact / opinion / experience." The trick for non-technical folks is: don't start with "any data." Start with a tiny, universal core they can always fill in, then optional columns that depend on what kind of experience it is.

The Rule of Thumb

Row = one entry. Columns = answers to the same questions every time.

So you give them:

  1. A required "minimum viable dataset" (always the same), and
  2. Plug-in templates (choose 1–2 based on what they're tracking).

1. Minimum Viable Dataset

These columns are simple, low-friction, and make the sheet usable later:

  • Entry ID (number) – helps reference rows
  • Date (YYYY-MM-DD)
  • Time (optional) (HH:MM)
  • Title / Short label (5–10 words)
  • Description / Notes (free text, what happened / what you think)
  • Type (dropdown: Observation, Event, Opinion, Feeling, Decision, Idea, Question, Feedback)
  • People / Entities (who/what it involved; can be "Me")
  • Location / Context (where / situation; "Home," "Work," "Online," etc.)
  • Tags (comma-separated keywords)
  • Confidence (optional) (dropdown: Low / Medium / High — useful for "facts" vs "impressions")
  • Privacy (dropdown: Public / Private / Sensitive)

If you stop here, you already have a real dataset.


2. Template Columns

Tell them: "Pick the template closest to your entry. If it doesn't apply, leave blank."

A) Feelings / Mood / Wellbeing

  • Mood (1–10)
  • Energy (1–10)
  • Stress (1–10)
  • Trigger (what set it off)
  • Coping / Action taken
  • Outcome (better/same/worse)

B) Work / Tasks / Productivity

  • Project
  • Task
  • Effort (mins)
  • Difficulty (1–5)
  • Blocker (yes/no + note)
  • Result (done/partial/stuck)
  • Next step

C) Learning / Insights / Research Notes

  • Source (book/article/video/person)
  • Claim / takeaway
  • Evidence / example
  • Question raised
  • How I'll use this
  • Importance (1–5)

D) Customer/User Feedback

  • User type
  • Channel (email/call/app store/etc.)
  • Problem described
  • Severity (1–5)
  • Frequency guess (rare/sometimes/often)
  • Requested change
  • Quote (optional)

E) Decisions

  • Decision
  • Options considered
  • Why
  • Tradeoffs
  • Decision owner
  • Revisit date
  • Confidence (1–5)

F) Experiences/Events

  • Event start / Event end
  • Purpose
  • Highlights
  • Low point
  • Cost (optional)
  • Would I do again? (yes/no + why)

3. Spreadsheet Layout Tips

For non-technical people, you'll get much better data if you:

  • Put required columns first (left side)
  • Put optional modules to the right
  • Use dropdowns for anything that repeats (Type, Privacy, Severity, etc.)
  • Encourage short text in Title + longer text in Notes

A practical instruction you can give:

"If you don't know what to put, fill Date, Title, Notes, Type, Tags. Everything else is bonus."


4. Column Decision Tree

  1. What kind of entry is this? (Type dropdown)
  2. If Feeling → fill Mood/Energy/Stress If Feedback → fill Severity/Frequency/Request If Decision → fill Options/Why/Tradeoffs etc.
  3. If it doesn't fit → just use core columns + Tags

This avoids the "blank stare" problem.


People won't choose from 20 templates. A good set:

  1. Universal Experience Log (the core)
  2. Mood/Wellbeing
  3. Task/Work log
  4. Learning/Research notes
  5. Feedback log
  6. Decision log
  7. Event/Meeting notes

6. Advanced: Wide + Long Pattern

If you truly want "any data," teach them one extra technique:

  • Keep the core sheet as the main log (one row per entry)
  • Add a second sheet called Attributes with columns:
    • Entry ID
    • Attribute name (e.g., "SleepHours", "Price", "Symptom")
    • Attribute value
    • Unit (optional)

That lets them capture weird one-off fields without constantly inventing new columns.